Social Communications Lead

English Football League · London

  • Not stated by the employer
  • Full time
  • Posted 10 days ago
Apply on English Football League's site

We're looking for a Social Communications Lead to own QPR's voice across our key social and messaging channels. This is a chance to shape how a Championship football club shows up on X, Facebook, LinkedIn and WhatsApp, connecting with supporters through content that's timely, engaging and true to who we are. You'll lead the day-to-day editorial output across our channels, plan content around fixtures, matchdays and big club moments, and work closely with our Video Content & Social Media Executive plus the Marketing and Commercial teams to bring campaigns, partnerships and commercial activity to life. It's a fast-paced role, especially on matchdays, and you'll need to think on your feet when news breaks.

What you'll be doing

  • Leading our social communications strategy across X, Facebook, LinkedIn and WhatsApp, growing our following and deepening engagement
  • Owning the editorial output across our primary channels, making sure everything is accurate, on-brand and published at the right moment
  • Planning content across the short, medium and long term around fixtures, matchdays, news, campaigns and announcements
  • Partnering with our Video Content & Social Media Executive to keep output aligned across every platform
  • Working with Marketing and Commercial colleagues to support campaigns, partnerships, ticketing and retail through strong social content
  • Using data and audience insights to track performance, spot trends and keep improving
  • Staying on top of platform changes, algorithms and emerging formats, particularly on X, Facebook, LinkedIn and WhatsApp
  • Thriving under pressure on matchdays and when news breaks fast

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